Great gift shops extend the learning experience in a community or at a natural science or cultural site. They encourage us to invest and take home a symbol of the visit. These are traits that you might consider in planning or revamping your gift store. 1) Sell fair trade goods, sustainably crafted, with enduring value.Continue reading “Gift Shops – Eights Ideas to Consider”
Monthly Archives: January 2015
Message Your Waste
Locations where people throw away items or use bathroom facilities can be great opportunities to send messages that matter. Here are nine thoughts on creative ways we see messaging of varied kinds at facilities the public almost always has to use wherever they go. Art in bathrooms or on recycling centers can help tell yourContinue reading “Message Your Waste”
Community Funded, A Funding Place
How do you save a valued community organization that runs out of funds despite the good work it is doing? How do you tell its story to the people who might care the most and want to help? How do you turn crowds with common interests into communities of support? Communityfunded.com is helping do justContinue reading “Community Funded, A Funding Place”
The Bad Guide, A Parody with a Purpose
Those of you who have been to guide or trainer training with us may remember Ace Adventura, my alter-ego, the bad guide. I like portraying this rogue interpreter because he provides a chance for guides and trainers to critique guide performance with no concern for hurt feelings. Ace intends to be bad and is. AndContinue reading “The Bad Guide, A Parody with a Purpose”
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